Our Chairman, Mr. Ashwin Malik Meshram, was invited by IIM Rohtak as a guest lecturer to speak on the emergence of Data Analytics in the e-commerce sector. Mr. Ashwin discussed how Analytics plays a crucial role in the risk and marketing strategy for any product or service. He further discussed how Analytics provides advancements in multiple areas such as user experience, price optimization, and supply chain management. The interactive session was attended by 210 students.